What this site actually does
Stated plainly, including the parts that are not flattering.
Privacy & cookies
This page describes what this website actually does. If anything here does not match your experience of the site, that is a fault and we would like to know: hello@pikotw.com.
Who is responsible
PIKOTW is operated by PIKOTW LTD, a company registered in England and Wales (company number 17400993), registered office 5 North End Road, London NW11 7RJ. Paul Singleton is its director, and is also an independent travel advisor with InteleTravel UK (ABTA P7384 · IATA 10-548020 · CLIA 00-323643). For anything on this page, contact hello@pikotw.com.
Cookies, and the choice you have
Analytics cookies are set when you arrive on this site, before you have been asked. That is a deliberate decision on our part and we would rather state it plainly than bury it. A notice appears on your first visit offering you the choice to decline.
If you decline, three things happen immediately: the analytics signal is switched off, any cookies already placed are deleted from your browser, and your choice is remembered so that nothing is set on future visits either.
We use Google Analytics 4 to see which pages are read and which are ignored.
It sets cookies beginning _ga.
We also use Google Ads. That means advertising and measurement cookies
(typically _gcl) may be set so that we can tell which adverts lead to
enquiries, and so that Google can show our adverts to people with similar interests.
Like the analytics cookies, these are active when you arrive and are switched off and
deleted the moment you decline. We do not sell your data to anybody, and there is no
third-party tracking on this site beyond Google Analytics and Google Ads.
On the Music page, pressing play on a track loads YouTube’s privacy-enhanced player (youtube-nocookie.com) to play it. Nothing from YouTube loads until you press play; once it does, YouTube’s own privacy policy applies to that player.
If you arrive from one of our adverts, Google's click reference for that advert is kept in your browser for up to 90 days and sent with any enquiry you choose to make, so we can tell which advert it came from. It is not kept if you decline, and is deleted the moment you do.
You can also block or delete cookies in your browser settings at any time, and use the Google Analytics opt-out add-on across every site you visit.
The lawful basis, honestly stated
We rely on legitimate interests for analytics: understanding which pages are useful so the site can be improved. You should know that under the UK Privacy and Electronic Communications Regulations, the stricter reading is that non-essential cookies require consent before they are set, rather than an opportunity to decline afterwards. We have chosen the opt-out model described above with that in mind. If you would prefer the site had asked first, decline the notice and nothing further is collected — and do tell us, because that feedback would change our mind.
What else is collected
If you email us, we hold your message and address for as long as needed to deal with it and to keep a record of the correspondence. Email is handled by Google Workspace.
If you use a form on this site (an enquiry or the free site check), what you type is sent to us as an email through Resend, an email delivery service, and is then held in the same way as an email. To stop abuse, the form briefly counts submissions from each network address; that count is not stored with your enquiry.
Server and security logs. This site is served by Cloudflare Pages, which processes request data including IP addresses to deliver pages and protect against attack. That processing is necessary for the site to function at all.
If you become a travel client, booking data is handled under InteleTravel UK's own privacy terms and those of the supplier concerned, and we will say so at the time.
Where data goes
Google (Analytics, Workspace), Cloudflare and Resend are US-headquartered and may process data outside the UK, under the UK Addendum to the EU Standard Contractual Clauses and, where applicable, the UK–US Data Bridge.
How long it is kept
Analytics data is retained for 14 months. Email correspondence is kept while it remains relevant to an enquiry or a client relationship, and deleted when it is not. Nothing is kept indefinitely without a reason.
Your rights
You have the right to ask what we hold about you, to have it corrected or deleted, to restrict or object to how it is used, and to receive it in a portable form. Email hello@pikotw.com and we will respond within one month.
If you are unhappy with our response you can complain to the Information Commissioner's Office — ico.org.uk, helpline 0303 123 1113. You are entitled to go to them directly.
Changes
This page was last updated on 7 October 2026. If the site's cookie behaviour changes, this page changes on the same day — a privacy notice that describes something other than what the site does is worse than no notice at all.